… you’ll learn why developing your attributes may be more important than skills when it comes to getting more out of yourself. Attributes are wired into your internal circuitry, always running in the background, says Rich Diviney. You’re born with attributes. They’re elemental and considered innate traits—not to be confused with personality traits.
Rich, a retired Navy SEAL commander, bestselling author, and leadership and human performance expert, explains how attributes determine how you absorb, process, and respond to the world around you. By knowing this, you’ll be able to assess your own attributes and put them into action with SMART steps.
In his book, “The Attributes: 25 Hidden Drivers of Optimal Performance,” Rich shows you how mindset, optimism and becoming uniquely resilient to stress can help you become a better human. His approach identifies core attributes needed for success in personal or professional tasks.
His ability to choose the right people to be in elite performance groups—like the U.S. Navy SEALs—could be considered a superpower. As the officer in charge of training for a specialized command, Rich was part of the SEAL selection process. He pared down a group of exceptional candidates to a small cadre of the most elite optimal performers. How did he do it? By looking at attributes.
It’s Rich’s belief that SEALs are not born extraordinary. Instead, they’ve mastered their own mindset to get the most out of their innate abilities to make themselves extraordinary. He believes we all have the power to do this.
In “The Attributes,” you’ll find examples of attributes within five distinct categories plus a couple more that don’t fit so neatly:
So, what are attributes and how are they different than skills?
“A lot of times we get seduced by skills, and we don’t think about attributes,” Rich says. “And the reason is very simple: skills are not inherent to our nature. They’re very visible, which means they’re very easy to assess, measure and test and you can put scores around them and stats around them. … Attributes are inherent to our nature. We’re all born with levels of adaptability and situational awareness and resilience. Attributes don’t dictate our behavior or director behavior; they inform our behavior.”
A person’s skills help determine how they will respond in a predictable situation; attributes inform how they will respond when things are unpredictable, Rich says in his book.
“We’re all automobiles, but we’re different types,” Rich says. “Some of us are SUVs, some of us are Ferraris, and some of us are Jeeps. It behooves us to lift our hood and figure out what engine are we running with. And that helps us identify and understand our performance.”
More about Rich Diviney: He served more than 20 years with the U.S. Navy, completing more than 13 overseas deployments, 11 of those in Afghanistan and Iraq. During his service, he led the creation of the first-ever “Mind Gym” that helped special operators train their brains to perform faster, longer, and better in all environments—especially high-stress ones. This approach fused physical, mental, and emotional disciplines. He’s also worked with thousands of business, athletic, and military leaders from organizations such as American Airlines, Meijer Inc., the San Francisco 49ers, Pegasystems, Zoom, and Deloitte to help them achieve optimal performance. He studied political science, government and history at Purdue University. He also attended Embry-Riddle Aeronautical University.
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Website: theattributes.com
Book: “The Attributes: 25 Hidden Drivers of Optimal Performance”
All 25 Attributes & Assessment: theattributes.com/all-attributes
Instagram: instagram.com/theattributes/
Twitter: twitter.com/richdiviney
Facebook: facebook.com/theattributes/
YouTube: youtube.com/theattributes
LinkedIn: linkedin.com/company/theattributes
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